Shared charging banks have quietly gone abroad

After standing the test in the domestic market, shared charging banks have quietly gone abroad. Last October. counters called ChargeSPOT began appearing in some Tokyo shopping malls.

In Japan, ChargeSPOT has adopted the kind of publicity rarely seen in Domestic ChargeSPOT companies: TV ads + Instagram influencers. In August, ChargeSPOT ran an AD on local TELEVISION, and who better to be a spokesperson than Pikachu?

After comedian Yabatan’s flamboyant Instagram video. Some foreign netizens marveled that “Japan is really a very developed country”. Only to be told by others that “China had it two years ago!!!”.

In Japan, ChargeSPOT charges 150 yen for the first hour, but only 300 yen for 48 hours, or HK $5 an hour and HK $15 a day in Hong Kong, with a HK $99 deposit. ChargeSPOT also bills itself as “the world’s first international mobile power rental service”, which you can theoretically borrow in Hong Kong and return in Japan, and will be available in Thailand and Malaysia in the future, according to its website!